law firm logo design, lawyers brand: logotype

Sacchetto & Tessarin è uno studio legale veneto, nato dall’unione di due persone, due amici, due avvocati: Matteo Sacchetto, avvocato civilista, e Giuseppe Tessarin, avvocato penalista.

Ci hanno chiesto di creare il loro nuovo brand, partendo da un nuovo logo che fosse in grado di rappresentare il loro forte legame ed anche il loro stile incisivo e dinamico.

Sacchetto & Tessarin is a law firm based in Veneto (Italy) born from the union of two people, two friends, two lawyers: Matteo Sacchetto, civil lawyer, and Giuseppe Tessarin, criminal lawyer.

They asked us to create their new brand, starting with a new logo that could represent their strong bond and their incisive and dynamic style.

law firm logo design, lawyers brand: symbol concept

Per fare ciò, abbiamo lavorato sulla “e commerciale”: un grafema che ha avuto origine dalla legatura delle due lettere del latino “et”, che in italiano corrisponde alla congiunzione “e”.

Riflettendo orizzontalmente la “&”, siamo stati in grado di ricavare le loro iniziali “S” e “T”, creando un simbolo essenziale ed evocativo, dal forte impatto visivo.

For this reason we worked on the ampersand, that represents the conjunction word “and”. It originated as a ligature of the two letters “et”, Latin for “and”.

Flipping horizontal the “&”, we could obtain their initials “S” and “T”, designing an essential and evocative symbol, with a strong visual impact.

LETTERING, BASED ON GIBSON FONT

law firm logo design, lawyers brand: kerning

MANUAL KERNING

law firm logo design, lawyers brand: lettering

CLEAR SPACE

law firm logo design, lawyers brand: logotype 1

TYPOGRAPHY: GIBSON

LOGO ANIMATION

law firm logo design, lawyers brand: logotype mark

BRANDING

law firm logo design, lawyers brand: stationery
law firm logo design, lawyers brand: letterpress business cards
law firm logo design, lawyers brand: letterpress business cards
law firm logo design, lawyers brand: letterpress business cards
law firm logo design, lawyers brand: book
law firm logo design, lawyers brand: branding
law firm logo design, lawyers brand: envelopes
law firm logo design, lawyers brand: Letterhead

Business Cards on Gmund Cotton 600 g/m² – Letterpress by Anonima Impressori.

Logo Design e Branding: Studio Legale Sacchetto & Tessarin